What it is Intensive, deep-conditioning hair mask that nourishes and restores radiance to normal, dry, or damaged hair. Formulated with Organic Shea Butter and Organic Argan oil, this 5-10 minute cream mask deeply hydrates and softens the hair while delivering nourishing skincare benefits to the scalp. Even dull, dry locks become full-bodied and beautiful: shiny and soft from roots to ends. With regular use, hair’s radiance and vitality is revived.